We had some particularly exciting news this week – an article on PlayDNA co-Founder Dr Samantha Decombel was published by Forbes magazine! The article, written by Lorraine Sanders, Contributing Writer for Women 2.0, documents the journey of Dr Sam from her PhD at the University of Birmingham, to part-time Lecturer in Evolutionary & Conservation Biology, all the way through to the current day, in which novel artwork genetic company PlayDNA is really taking off alongside a new spin out you’ll be hearing much more of very soon – MuscleGenes!
“It is a real honour to be recognised as a female innovator in technology by such a prestigious magazine” says Dr Sam. “The last few years have been hard work, with researching the genes we think people will enjoy learning about and developing the novel artwork to illustrate this, but we’re finally starting to see it paying off. And of course I couldn’t have got this far without such a fantastic team around me, both in PlayDNA and MuscleGenes!”
You can read the full article on Dr Sam here: The DNA of a Pivot
The perfect finishing touch to your family home, a personalised PlayDNA rug!
This might just be one time you’ll be happy to be walked all over! The latest edition to our DNA PORTRAIT product portfolio is probably our favourite so far: the personalised DNA rug.
We’ve teamed up with bespoke rug manufacturer and official producer of the Stamp Rug – Rug-Maker.com – to bring this fabulous new product to you.
PlayDNA Founder Dr Samantha Decombel and Rug-Maker.com’s Julian Blair discuss the potential of a collaboration to create a new and unique personalised interior option.
Following a chance meeting with Sales Director Julian Blair at the 2013 Interiors UK exhibition, Dr Samantha Decombel immediately saw the potential for a collaboration between PlayDNA and Rug-Maker.com, renowned for bespoke handmade rugs perfected through technology. By combining our high-tech science with their high-tech design, we have created a totally unique and stylish concept in soft furnishings and interior design!
After preparing your personal DNA art with the PlayDNA difference, Dr Decombel and our talented graphic designer Callie Bowyer work alongside Julian to create the perfect design for your home.
This DNA rug showcases a family of four with every band representing a different trait, such as the gene for eye colour, or whether they are early birds or night owls. Can you spot the family resemblance? We can create a combined DNA portrait for any number of family members!
As you would expect from one of the leading custom rug manufacturers in the world, quality is at the heart of this product, with each beautiful rug hand-crafted from 100% New Zealand wool and silk in the Kathmandu valley of Nepal.
With prices starting from just £599 (1m x 1.25m) and over 350 colours to choose from, you’re certain to find the perfect rug to add the finishing touch to your family home.
We are greatly honoured to have been chosen by the extremely glamourous and high-flying businesswoman Jacqueline Gold as one of her favourite three businesses of the week on Twitter!
Jacqueline is the Chief Executive of Ann Summers and Knickerbox and runs her Twitter #WOW competition weekly, hand-selecting the most exciting female-led businesses around. Renowned for being one of the most powerful woman in retail, we are thrilled she has recognised the potential in PlayDNA!
Jacqueline loved our concept of mixing art and science to create unique prints based on your own DNA that can be meaningfully interpreted to tell you what secrets lie in your genes. Plus, unlike some other DNA art companies our DNA Portraits are not computer-generated, they are actually digital photographs of your DNA! Find out more at www.playdna.co.uk.
Interested? You can follow us on Twitter @PlayDNA
Jacqueline Gold announces our #WOW win for DNA Art!
A perfect marriage? Duo Chequers and Tuxedo Personal DNA Portrait
Soulton Hall, a magnificent Elizabethan Manor House in the heart of Shropshire, formed the backdrop to one of our recent photoshoots. This historic setting provided a vivid contrast of old versus new, with the modern form of our unique DNA Portraits standing starkly against the ancient buildings that have been home to the Ashton family for nearly 500 years, with a history stretching back to the Bronze age.
A reminder perhaps of what an extraordinary family heirloom a PlayDNA Portrait makes; a piece of bespoke artwork that your descendants will treasure as much as you do, giving as it does a peek into your personal, and heritable, family characteristics.
The Walled Garden at Soulton Hall provided perfect context for this Oxford blue Sports DNA Portrait
The lush Shropshire countryside really sets off the majestic maroon colour of this Red Velvet Sports Portrait
Thank you to Tim Ashton and his family for inviting us into their beautiful home and allowing us to capture these gorgeous images – we love them!
– Dr Sam
Read the story behind our PlayDNA DNA Portrait artwork
We are extremely pleased to be featured in the prestigious Oxfordshire Limited Edition magazine this month. We really enjoyed sharing our story with Denise Barkley and we hope you will enjoy reading it. Flip straight to pages 79 – 81 (September edition) to read our story and discover more about our awesome new DNA Portraits!
After many months of hard graft and taking commissions mainly through recommendation and word of mouth, we are now finally online! I hope you like our website, which we have tried to make both informative and clean. If you’ve got any feedback you’d like to share with us (or you spot any pesky bugs!) please do drop me a line at firstname.lastname@example.org – I’d love to hear from you.
– Dr Sam